You may also be interested in these related a-la-carte courses. All are approved courses that will be accepted into the Rutgers MBS program.

(a maximum of two courses may be taken before applying to the masters track).

VISUAL DESIGN

This immersive course will introduce students to some of the fundamental principles, practices, and processes of visual design in the context of sound user experience disciplines. By approaching the subject from a business and brand perspective, students explore and experience the merits of visual design, with a clear understanding of its real-world applications. Prerequisite: None.

DESIGN INNOVATION

This course examines the theory and practice of promoting and managing design thinking and innovation in the sciences and technology. The course explores successful use of design thinking frameworks for the design of strategies, funding techniques, business models, risks, and reducing barriers for introducing break-through products and services.  The course will place particular emphasis on the importance and role of experimentation and learning from failure, as well as provide access to a series of tools that can help an organization decide whether, or not, to continue with a specific development process.

PRODUCT DESIGN AND DEVELOPMENT

Learn about the field of Product Design,  with emphasis on three main areas: marketing, product design, and manufacturing. Learn the end-to-end process of product design—from identification of opportunities to understanding target markets and the needs of the end-user, and how to create product forms and functions to both meet those needs and elicit a positive experience. Study the essential elements of the supply chain.

CONTEXTUAL THEORY